Dozent an der Kalaidos FH und Dozent für Wirtschaftspsychologie, Psychologiestudium in Heidelberg, Promotion an der ESCP Europe Wirtschaftshochschule Berlin.
Behavioural Economics | Business Administration | Business Management | Business Psychology | Change Management | Consumer Psychology | Consumption | Economy | Ethics | Financial Management | Human Resource Management | Information Processing | International Management | Leadership | Marketing | Mental Health | Motivation | Nudging | Organizational Development | Project Management | Psychology of Learning | Strategic Management | Stress
Sozial- und Wirtschaftspsychologe. Forschungsleiter der Kalaidos FH und Leiter des Instituts für Wirtschaftspsychologie. Inhaltliche Schwerpunkte: Konsumpsychologie, Image, Mobilität.
Applied Psychology | Behavioural Economics | Business Psychology | Consumer Psychology | Culture | Customer Satisfaction | Digital Learning | Emotions | Ethics | Financial Psychology | Happiness | Image | Industrial Psychology | Market Research | Motivation | Nudging | Organisational Psychology | Perception | Psychology of Learning | Research | Social Media | Values
