Kalaidos Blog
You can find out new and interesting things not only in our studies, but also on our own themed blog - the Kalaidos Blog.
Close to the topic, relevant to practice and up to date
The Kalaidos Blog highlights practice-relevant issues relating to various topics from the fields of business, management and law - from A for accounting to T for tourism.
The blog articles bundle information on cutting-edge topics from various industries, offer inspiring interviews and discuss trends. Let yourself be surprised by the great variety of topics, the in-depth knowledge and the useful tools for your professional practice.
Are you interested in the healthcare sector? Then we recommend the Careum Blog with content from our Department of Health.
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Blog posts (4)
Der neue Digital Business Canvas: wie man ihn nutzt
Wie Sie mit dem «Digital Business Canvas» digitale Geschäftsmodelle (weiter-)entwickeln.
SWOODOO – ein digitaler Höhenflug
Der SWOODOO-Begründer verrät, was Online-Marketer im Start-up-Bereich beachten müssen.
Trends in der Markenkommunikation – Teil 2/2
Konzeption von erfolgreichen Kommunikationsmassnahmen
Trends in der Markenkommunikation – Teil 1/2
Markenkommunikation kann Konsumenten unterstützen oder unterhalten oder sie geht unter.