Dozent an der Kalaidos FH und Dozent für Wirtschaftspsychologie, Psychologiestudium in Heidelberg, Promotion an der ESCP Europe Wirtschaftshochschule Berlin.
Behavioural Economics | Business | Business Psychology | Change Management | Consumer Psychology | Consumption | Controlling | Digitalization | Ethics | HR Management | Information Processing | Leadership | Mental Health | Motivation | Nudging | Organizational Development | Project Management | Psychology of Learning | Stress
Sozial- und Wirtschaftspsychologe. Forschungsleiter der Kalaidos FH und Leiter des Instituts für Wirtschaftspsychologie. Inhaltliche Schwerpunkte: Konsumpsychologie, Image, Mobilität.
Advertising | Age | Applied Psychology | Behavioural Economics | Business Communication | Business Management | Business Psychology | Change Management | Coaching | Consumer Psychology | Culture | Customer Experience | Customer Satisfaction | Digitalization | Emotions | Ethics | Financial Psychology | Happiness | Health | Health Economics | HR Management | Image | Industrial Psychology | Innovation Management | Leadership | Market Research | Marketing | Motivation | Nudging | Organisational Psychology | Organizational Development | Perception | Psychology of Learning | Research | Social Media | Values