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Individuals Market Research (6)

Peter Bauer

Fachlicher Leiter, Dozent und Referent für Masterarbeiten

Banking | Business Administration | Communication | Market Research | Marketing
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Tashi Gumbatshang

Dozent für Wirtschaftspsychologie

Applied Psychology | Banking | Behavioural Economics | Business Administration | Business Psychology | Financial Psychology | Industrial Psychology | Market Research | Organisational Psychology
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Nicola Hammerschmidt

Dozentin, Trainerin, Beraterin, Coach

Applied Psychology | Business Administration | Business Coaching | Business Management | Business Psychology | Change Management | Coaching | Collaboration | Communication | Conflict Management | Consumer Psychology | Corporate Culture | Culture | Customer Experience | Customer Journey | Customer Satisfaction | Digital Transformation | Digitalization | Emotions | Employee Retention | Employer Branding | Events Management | Happiness | Hospitality | Hospitality and Event Management | Hotel Industry | Human Resource Development | Human Resource Management | Innovation Management | Leadership | Market Research | Mental Health | Motivation | Negotiation | Nudging | Office Management | Organisation Consulting | Organisational Psychology | Organizational Development | Overconfidence | Perception | Self Leadership | Self Management | Self-Optimization | Stress | Team Building | Team Spirit | Values
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Blog posts Market Research (6)

Die meisten Zukunftsprognosen sind falsch!

Wie entstehen Trends? Und was erschwert uns den Umgang mit der Zukunft?

09.03.2022
Daniel Fasnacht
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Nach Greenwashing kommt Leanwashing

Was hat es damit auf sich und wie erkennt man Leanwashing?

25.08.2021
Mandana Bahrami
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Erfolgreich scheitern dank Fake it till you make it

Benjamin Tal ging in seiner Bachelorthesis an der Kalaidos FH einer Innovationsidee nach.

04.08.2021
Benjamin Tal
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Publications Market Research (1)

Wirtschaftspsychologie für Bachelor

Fichter, C. (Hrsg). (2018). Berlin: Springer

Prof. Dr. Christian Fichter

Behavioural Economics | Business Psychology | Consumer Psychology | Consumption | Emotions | Financial Psychology | Happiness | Industrial Psychology | Market Research | Motivation | Nudging | Perception | Values
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