China Study and Business Experience

Business Development and Intercultural Challenges

Experience the mega city Shanghai and get insights into doing business in China 

China’s market growth coupled with its opening business environment. The tremendous human resource potential boosted by the government investment in education. The rising income level driving consumer spending. These all make China highly attractive to Western firms as the focal point for their global growth strategies - and an intriguing place to visit and experience.

During this one week study trip you will sense Shanghai from its very core. You’ll follow lectures covering Chinese culture and business practices. Field trips to Swiss and Chinese companies will introduce you to their economic value chains from R&D to procurement, from production to distribution. Discussions with business experts enhance your understanding of market entry concepts and strategies to China.

During the week, your impressions are rounded off by insights into the country’s historical, social and political aspects, as well as its prospects for the future.

Program highlights*

Lectures and networking:


  • The Swiss Consul in Shanghai
  • The Swiss Chamber of Commerce
  • Market research institute supporting foreign companies’ market entry

Tours and visits:

  • Suzhou Industrial Park
  • Zhangjiang Hi-Tech Park
  • Shanghai city tour
  • Chinese companies and Swiss subsidiaries in China

*The program may vary from year to year, following the dynamics of the business environment.


Program Dates

Shanghai: 24th May - 27th May 2020

Shenzhen: 28th May - 31st May 2020


Official Program Start/End

  Start: Sunday 10:30am at Hotel Lobby, Shanghai
  End: Friday 10:00pm after Farewell Dinner, Shanghai 




  • Participants: CHF 3’700

The fees include hotel, certain meals and on-ground transportation. Participants pay for their flights, visa, books and travel insurance themselves.



Who can join?

Master’s students, Bachelor’s students and external participants with min. 3 years of professional business experience can join the study trip. Good English communication skills are required.


Impressions of the last study trip




Facts and Figures

Legal status Federally accredited university of applied sciences

Enrolment and Start dates

Jungholzstrasse 43, 8050 ZurichEnrolment